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The identity of the pilots and crew have not been reported. But that didn't stop social media users from making stuff up. Read the whole story
FASHIONThe company hopes Kardashian's shapewear magic can reignite women's enthusiasm for workout apparel. Read the whole story
PHARMAThe company's products are marketed through paid ads on Google and Meta, influencers and search engine optimization, with its steepest growth through word-of-mouth. Read the whole story
SNEAKERSWith "Soft Wins," the brand challenges the high-intensity mindset of runners by promoting joy and balance -- with a little help from Elmo. Read the whole story
AUTOMOTIVEChevrolet and Honda allocated the largest share of budget to NFL games (90% and 88%, respectively), per iSpot.tv. Read the whole story
MOBILETwo Data Bank events kick off the brand's tax season promotion of its unlimited data plans, and follows its third annual "Tax Time Survey." Read the whole story
COMMENTARYAnd Whataburger is all in with them. The chain's CMO, Scott Hudler, explains how Whataweddings support the overall brand. Read the whole story
Amazon is discontinuing its Inspire social feed, which resembled TikTok Shop and allowed users to purchase products from branded creator-made video and photo content. Read the whole story
Mother New York's ads suggest the boredom of life outside the Big Apple. Read the whole story
- COMMENTARY
How do you stay informed without becoming a trembling, psychotic mess? For one, try gathering information with a specific intent in mind. Read the whole story
