Top of The News
by Tanya Gazdik
But McDonald's ended a pilot AI program last July after customers reported the tool got orders wrong. Read the whole story
APPAREL
by Sarah Mahoney
Facing a 16% sales drop next quarter, Nike is doubling down on performance, pruning inventory, and putting fresh energy into Super Bowl-scale storytelling. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
Besides a full-line spot, the automaker plans to leverage March Madness media to drive mass awareness of the Nissan Murano and Armada. Read the whole story
PHARMA
by Les Luchter
Seven-year-old Fasenra asthma medication has launched its first-ever sports partnership. Read the whole story
QSR
by Teresa Buyikian
Limited-edition meals coincide with Warner Bros.' "The Minecraft Movie" release on April 4. Read the whole story
COMMENTARY
by Sarah Mahoney, Staff Writer
Food prices stay high, challenging CPG brands to rethink how to serve the price-conscious consumer. Read the whole story
FOOD
by Danielle Oster
The brand signed a three-year sponsorship agreement and is also kicking off a "Raise Your Bar Challenge" on fitness app Strava. Read the whole story
FINANCIAL SERVICES
by Danielle Oster
"Wingin' It" focuses on the brand's promise of $200 in free overdraft protection. Read the whole story
WINE
by Teresa Buyikian
Winery is contributing to the Dress for Success "Women Who Inspire" campaign, which consists of in-store point-of-sale, OOH, and social media efforts. Read the whole story
COMMENTARY
by Barbara Lippert, Columnist
The two-time Oscar-collector takes a trip to Morocco in a moody spot. Read the whole story
COMMENTARY
by Kaila Colbin, Featured Contributor
I've written extensively and negatively about AI in recent months. What I haven't written about is what I LIKE about LLMs. Read the whole story