Top of The News
by Tanya Gazdik
One of Wall Street's most bullish Tesla analysts slashed his price target for the stock by 43%, citing a brand crisis created by Musk. Read the whole story

RETAIL
by Sarah Mahoney
ChangeUp study finds that Walmart, Kohl's and Target continue to underwhelm. Read the whole story

BEVERAGES
by Danielle Oster
Ogilvy worked with the brand on a campaign built around acting class exercises such as sipping an imaginary beverage. Read the whole story

BEER
by Teresa Buyikian
The partnership kicks off with social content and continues with activations at food festivals. Read the whole story

FAST CASUAL
by Teresa Buyikian
The $30 limited-edition box displaying 53 forks is testament to diners' obsession with the cutlery, said to be extra-comfy to use. Read the whole story

COMMENTARY
by Sarah Mahoney, Staff Writer
With cocoa prices soaring, use of GLP-1s rising, and pressure from private labels, Mondelez is giving cookies a chewy new edge. Read the whole story

AUTOMOTIVE
by Tanya Gazdik
The brand launch of Ionna created by VML will use nostalgic design elements that were drawn from America's automotive past and retro service station … Read the whole story

PHARMA
by Les Luchter
Only 16% of respondents strongly agreed that "pharma firms are patient-centric and prioritize my needs and preferences." Read the whole story

CAUSE-RELATED
by Danielle Oster
The PSA campaign follows a recent study in which 86% of young drivers admitted to social media use while driving. Read the whole story