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Ashley Buchanan's exit is "a blow upon a bruise for the beleaguered department store chain," according to an analyst. Read the whole story
FINANCIAL SERVICESAmong the use cases suggested in the launch video: a florist receives an alert about low inventory, with a request to restock. Read the whole story
AUTOMOTIVE"it's a really pivotal time for us as a business," Denise Cherry, vice president of marketing at Rivian, tells "Marketing Daily." Read the whole story
FINANCIAL SERVICESOOH signs touted MCU's ability to make New Yorkers' money go further -- and, for example, live without roommates. Read the whole story
COMMENTARY"These results highlight the impact that emotionally resonant campaigns can have on brand engagement," said lead-generation firm CEO. Read the whole story
COMMENTARYChili's vice president of marketing, Jesse Johnson, discusses the campaign in depth. Read the whole story
COMMENTARYSlate's is the only automotive campaign to introduce itself with a commercial about death, pickle juice and human taxidermy. Read the whole story
It begins with a "Back to the Future" nod, but the spot showcases the brand's achievements. Read the whole story
COMMENTARYMore than half of Gen Z and Millennials have purchased through social media in the last three months, Emplifi reports. And ZeroBounce has determined … Read the whole story
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The best campaigns are born from specialized teams working toward a shared vision. True success comes from balance, not forced expertise. Read the whole story
