Top of The News
by Tanya Gazdik
Many Chicago-based brands also had a reaction to the historic moment, staking their claim to the Pope's roots. Read the whole story
SPIRITS
by Teresa Buyikian
The partnership will include "360-degree" marketing that will highlight the whiskey across various media during game broadcasts, Read the whole story
HEALTH CARE
by Les Luchter
"Don't Stop Motion" is an animated short film documenting a crafts teacher's fight against rheumatoid arthritis. Read the whole story
TOURISM, TRAVEL
by Danielle Oster
A series of ads promotes a message of mutual respect and responsibility, running across streaming, social media, and OOH. Read the whole story
RESEARCH
by Tanya Gazdik
Consumers care more about patriotism this year, with 85% (+5) rating patriotism as "extremely" (45%) or "very" (40%) important, per Brand Keys. Read the whole story
QSR
by Teresa Buyikian
Ads depict the comedians hamming it up for the camera while manning several BBQ smokers and also touting their new sauces. Read the whole story
TECHNOLOGY
by Danielle Oster
Apple launched a Mother's Day campaign about a gift documenting the first year of a child's life. Read the whole story
COMMENTARY
by Sarah Mahoney, Staff Writer
New research finds Americans staying upbeat, strategic, and surprisingly loyal to the grocery store experience. Read the whole story
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by Richard Whitman, Columnist
Research from Stagwell's Harris Poll and Eyeo finds that three quarters or more of those surveyed feel frustrated with intrusive online advertising. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Many B2B firms are also concerned about economic uncertainty, Pipeline360 reports. Read the whole story