Top of The News
by Danielle Oster
How about cultural relevance? The Gen Z audience? The message that you can really be yourself and own your own truth? Read the whole story
FASHION
by Sarah Mahoney
Carla Murphy joins as the Brit icon tries to revive sales with a focus on a world beyond boots. Read the whole story
PHARMA
by Les Luchter
It's all part of an awareness campaign for FSGS by Travere Therapeutics. Read the whole story
AUTOMOTIVE
by Sarah Mahoney
The online used car retailer's new campaign invites a little more comedy into its easy-to-use positioning. Read the whole story
by Colin Kirkland
Snapchat is inviting customers to exchange their MyMcDonald's Rewards points for a free month-long subscription to Snapchat+. Read the whole story
by Fern Siegel
BBH USA launched "Last-ish Call," its first work for the French vodka. Read the whole story
by Laurie Sullivan
Amazon Ads has launched an upgrade to its video generator for U.S. advertisers as it takes the company's ad model deeper into generative AI-powered … Read the whole story
by Steve McClellan
The company is partnering with healthcare ad-tech firm DeepIntent on the project. Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
What will life be like the day after AI exceeds our own abilities? Read the whole story