Top of The News
by Tanya Gazdik
When Musk asked his followers on X last week whether it was time to create a new political party, 80% answered "yes." Read the whole story

FASHION
by Sarah Mahoney
With an elegant black-and-white aesthetic and a multigenerational cast, Adidas turns up the volume on the classic sneaker's comeback. Read the whole story
by Les Luchter
"We focused on consumers who were on a health journey that benefits not just from more grams of protein, but helps support nutrition goals." Read the whole story

APPLIANCES
by Sarah Mahoney
Long known in Germany for its high-end appliances, Miele is courting American consumers with its first-ever North America campaign. Read the whole story

QSR
by Teresa Buyikian
On July 11, the call of Free Fry Day reigns at many QSRs, including Fatburger. Read the whole story

SPIRITS
by Teresa Buyikian
The Tequila Cazadores Fan Futbol Kit includes a limited-edition streetwear jersey, handmade glassware, Mexican snacks and a custom scarf. Read the whole story

COMMENTARY
by Tanya Gazdik, Staff Writer
A new campaign from Publicis Q includes the spot "The Following" playing up some of the updates, which are leaving the competition scrambling. Read the whole story
by Colin Kirkland
Following President Trump's third motion to postpone a U.S. ban of the app, TikTok is developing a new version strictly for American users with … Read the whole story
COMMENTARY
by Steven Rosenbaum, Featured Contributor
It should've been a simple fix when I left my hat in the back of an Uber. Instead, it became a police case file. Read the whole story