Some 40% of purchases are still value-driven, and Republicans are nearly as likely as Democrats to shop that way. Read the whole story

Turns out Gen Z and millennials don't care for the category's usual sweaty DIY images. Read the whole story

The video and social campaign focuses on how travelers experience Puerto Rico through "rhythm, flavor, landscapes and human connection." Read the whole story

The 90-minute film tells the inspiring story of the fight to bring Addyi, the "female Viagra," to market. Read the whole story

The "street-style campaign" with "intentionally DIY-looking flyers... gave IHOP a way to show up authentically in feeds," said brand VP. Read the whole story

Meta has announced that it will introduce new AI-powered features on Facebook Marketplace, pushing sellers to rely more heavily on the company's AI assistant … Read the whole story

Three distinct 15-second spots highlight organic ingredients. Read the whole story

It's tone deaf because it features problematic legacy data its clients - and the MRC - have been pushing it to restate for actual … Read the whole story