"Point-of-care media operates within a closed network, preserving patient trust," says marketing association. Read the whole story

"Women felt so underserved" in the cannabis market, with "nothing pretty, nothing fun," says company founder Brett Heyman. Read the whole story

It has assembled a roster of football, tennis, soccer, golf, and pickleball athletes as brand reps. Read the whole story

Leukemia & Lymphoma Society has rebranded as Blood Cancer United, and launched its first national ad campaign in over a decade. Read the whole story

The campaign adopts a psychological approach between indulgence and health. Read the whole story