Pharma & Health Insider
by Les Luchter, Staff Writer
British Columbia's OOH-heavy marketing campaign aims to lure dissatisfied U.S. doctors and nurses to come north for work. Read the whole story
by Les Luchter
J&J cut its projection of 2025 tariff costs in half -- from the $400 million it had predicted in April to $200 million. Read the whole story
by Wendy Davis
The telemedicine company NextMed allegedly ran phony video ads on Facebook and YouTube, and asked consumers who posted bad reviews to remove them in … Read the whole story
by Les Luchter
Showing scenes of humorous mishaps, the PSAs note that "some things in life are preventable," as colon cancer can be. Read the whole story
by Les Luchter
Five-year-old Hiya differs from other kids' vitamins companies by being a subscription-only service focused on clean nutrition. Read the whole story
by Les Luchter
Online games supplement Humana's sponsorship of The National Senior Games, a 50+ Olympic-stylel event. Read the whole story
by Fern Siegel
It's the third win for the Detroit agency this year. Read the whole story
COMMENTARY
by Jami Rogers
It's not about being everywhere at once, but being strategically present where it matters most to HCP or patient audiences. Read the whole story