Pharma & Health Insider
by Les Luchter, Staff Writer
Robots unveiled at CES aim to improve physical or mental health, acting like private-duty nurses or companions to ease stress and loneliness. Read the whole story
by Les Luchter
Kidman is appearing in a TV commercial and social campaign for breast cancer research on behalf of Nashville's Vanderbilt Health. Read the whole story
by Les Luchter
The month-long Oar campaign, the company's first out-of-home advertising, consists of 273 card ads across all three of Metro North's train lines. Read the whole story
by Fern Siegel
The creative uses a first-person perspective to capture everyday sounds. Read the whole story
by Les Luchter
"Mom Down" features a sick woman, beleaguered by her kids, who tries to pick a doctor who doesn't rush. Read the whole story
by Danielle Oster
The "Thrill Your Gut" campaign extension is running across TV, OOH, digital, and paid social. Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
While OpenAI designed ChatGPT Health to help users better understand their health patterns over time, not to replace clinical care or give medical diagnoses, … Read the whole story
by Les Luchter
Her voiceover during a Pvolve workout shows that "The conversation in your head is actually part of the work." Read the whole story
by Sarah Mahoney
The brand piles on the emotional well-being trends, adding Brazilian warmth, January timing, and a Galentine's twist. Read the whole story