For a country that by and large has a two-party political system, we have an abundance of third-party and independent candidates running for president, 38 registered as third-party candidates in … Read the whole story
With the 2016 presidential contest already in full swing, "The Atlantic" is seeking to capitalize on its momentum with a major expansion of its … Read the whole story
Elections are not won in Facebook fans (yet). But in 2016, almost every campaign, even on the most local level, will devote some -- … Read the whole story
AOL email subscribers represent an overabundance of donating power in the 2016 Presidential election, according to new data from marketing technology company Fluent. Read the whole story
At its heart, TV's current romance with the 1990s is all about the target audience -- in this case Millennials in their 30s who … Read the whole story
A federal appellate court has upheld Facebook's $20 million settlement of a class-action lawsuit stemming from "sponsored stories" ads. Read the whole story
While it's easy for marketers to get wrapped up in the fast-changing world of digital media, a lot of consumers still rely on traditional … Read the whole story
More than 80% of publishers are using programmatic solutions to sell digital advertising, including real-time bidding and premium direct solutions. That's according to a … Read the whole story