Red, White & Blog
by Philip Rosenstein, Staff Writer
Digital media has reached parity with TV as a primary information source about presidential candidates, says the IAB. Primary users of online digital media are also more likely to take … Read the whole story
by Wayne Friedman
MoffettNathanson Research expects total national TV advertising activity for the fourth quarter of 2015 to rise 4.3% to $10.8 billion for major broadcast and … Read the whole story
COMMENTARY
by Brian Donahue, Op-Ed Contributor
Lobbying is dying a slow, painful death. The capricious political environment we've witnessed over the past decade has ushered in new generations of political … Read the whole story
COMMENTARY
by Gavin O'Malley, Staff Writer
Given all the hype and heaps of data showing the power of mobile, you'd think brands would be throwing money at the medium. But … Read the whole story