Sen. Bernie Sanders' TV ads are the most effective of the 2016 presidential election cycle. Not only does Sanders have the single most effective ad, Bernie 2016 has seven of … Read the whole story
And now the test we've all been waiting for (but dreaded it would come): Can these nationally televised (and streamed) Republican debates still draw … Read the whole story
I'm not sure how this crazy primary season has been for the nation, but it's been a marketing boon for news networks. Specifically, it … Read the whole story
The 2016 presidential election is unlike any we've seen. While most teenagers may not be able to vote, many are paying attention, playing a … Read the whole story
The ability to recognize audiences across channels and devices will become key in 2016, replacing programmatic as the top priority among marketers, according to … Read the whole story