Red, White & Blog
by Philip Rosenstein, Staff Writer
Across all age groups, 80% of registered voters are likely to have first gained knowledge about a candidate or issue on TV, according to a Video Advertising Bureau (VAB) study … Read the whole story
by Jess Nelson
Email marketing was a powerful source of engagement and fund-raising for President Obama's re-election campaign in 2012, and now both Hillary Clinton and Donald … Read the whole story
by Wendy Davis
Two Democratic lawmakers are calling on the Federal Communications Commission to address privacy risks posed by interconnected cars. Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
Please forgive me for posting about media -- not about marketing, not about reach, not about engagement, but something more fundamental. Namely: why bother? … Read the whole story
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by Richard Whitman, Columnist
Tampa-based ad agency Spark created a mock campaign for Libertarian candidate Gary Johnson. The agency published the mock campaign in a newsletter and even … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
The Federal Trade Commission hopes to tighten rules for marketers working with social media influencers when it comes to disclosures to consumers that they … Read the whole story