How pent-up demand will balance lingering Covid-19 concerns and financial worries is still unclear. NPD's David Portalatin shares his outlook. Read the whole story
To help celebrate gay pride, Burger King has literally planted one on arch rival McDonald's spokescharacter Ronald McDonald. Read the whole story
The brand was quick to recognize that off-premise is not just a channel but an experience just as important as dining in. Read the whole story
Front-label graphics range from a "Voting Beats Not Voting" message to a 9x repetition of the word "Vote" superimposed over Statue of Liberty image. Read the whole story
In Southern California this month, Molson Coors will be introducing Huzzah!, described as a "seltzer that contains added probiotics to support a healthy gut." Read the whole story
TV commercials are powerful, but they're not the same as online video views. Read the whole story
"We're feeling great about where things are shaping out both on volume and on price," said Bob Bakish, ViacomCBS CEO and president. "Relative to … Read the whole story
Signaling a strong return for the NFL season, NBC Sports says Thursday night's "NFL Kickoff" game had "double digit" percentage gains in overall ad … Read the whole story
Cancellation and postponements of major sporting events included the NCAA Men's Basketball Tournament and The Masters PGA golf event. Read the whole story