The players were signed in accordance with recent policy allowing college athletes to profit off of their name, image and likeness. Read the whole story

Video ads for eight QSR chains were the 10 most-viewed QSR spots on YouTube in 2021, according to ad-tech provider AcuityAds. Read the whole story

11-year-old Botanist Islay Dry Gin previews its first commercial ever: 30-second spot debuting during the Super Bowl in 17 markets. Read the whole story

Burger King is also reassessing creative duties, handled by David. Horizon Media is the media AOR for RBI which also includes Tim Horton's and … Read the whole story

Advertisers on Facebook and Instagram spread their spending more broadly across the purchase funnel. Read the whole story

NBCU's Beijing Winter Olympics opening ceremony sank to a new Olympic linear TV viewing low -- 8.7 million prime-time viewers Friday night, according to … Read the whole story

Campari is among liquor brands using in-app ads that get consumers to add items to their shopping lists, according to an analysis by the … Read the whole story