Marketing QSR Weekly
Tuesday, April 5, 2022
  • Sonic Pairs Slush Flavors With Mood Ring Colors Via Snapchat

    Sonic Drive-In is mashing up 1970s technology with augmented reality so consumers can choose a Slush flavor that aligns with how they feel. Read the whole story

  • Burger King Hit With Whopper Suit, Accused Of Exaggerating Food Sizes In Ads

    A side-by-side comparison of Burger King's current vs. former ads show it "increase in size by approximately 35% and the amount of beef increased … Read the whole story

  • Bacardi Heats Up 'Summer' With Cocktail Campaign

    The creative, from BBDO, promotes new Bacardi real rum canned cocktails, Bacardi coconut and Bacardi Superior rum-infused cocktails. Read the whole story

  • Restaurant Industry Leads Way In QR Code Adoption

    Though the restaurant industry is the biggest beneficiary of QR codes' growth, Flowcode CRO Jim Norton sees TV as the fastest-growing medium for QR … Read the whole story