Retail Insider
by Sarah Mahoney, Staff Writer
That predicted decline -- the first in almost a decade -- means parents are cutting back on both apparel and tech. Read the whole story
by Sarah Mahoney
Despite impressive D2C sales, U.S. market share gains and healthy international demand, sales dropped 9%. Read the whole story
by Robert Williams
About half of marketers said total sales was the most important metric for retail-media campaigns. Read the whole story
by Sarah Mahoney
As they navigate housing market challenges and more cautious consumers, Lowe's and Home Depot are still seeking their new normal. Read the whole story
by Colin Kirkland
L'Occitane wants to transport consumers to Provence in a new virtual experience that showcases its retail universe and the region the brand says always … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Consumers are splurging on some items, but not all. Knowing who's spending and what they are buying can help search marketers target ads and … Read the whole story
by Sarah Mahoney
A common reason Gen Z doesn't vote? They don't know how. Brands are lining up to help. Read the whole story
by Sarah Mahoney
On the eve of Amazon Prime Day, Target and Walmart are unleashing back-to-school campaigns. All three have the ABCs on big deals. Read the whole story
by Karlene Lukovitz
Men's apparel brand is among the first users. Read the whole story

COMMENTARY
by Sarah Mahoney, Staff Writer
So many people loved its "Runlate" April Fool's watch that the company turned the gag into a limited-run collectors' item. Read the whole story