Can Hillary Super bring Rihanna's swagger to the stumbling retailer? Read the whole story

Leading retail indicators all point to widespread relief: If consumers aren't stressing, why should retailers? Read the whole story

The retailer, no stranger to back-to-college marketing, is looking for new ways to connect. Read the whole story

Barnes & Noble is on track to open 58 new locations before 2025 -- more stores than it's opened in a single year since … Read the whole story

Apparel sales were strong as parents spent on new items for fall - but many waited for discounts. Read the whole story

The fall splash focuses on Ayo Edebiri from "The Bear" in a throwback to Hollywood glamor. Read the whole story

"The Athletic" has formed a partnership with eBay to offer sports fans trading cards and memorabilia. Read the whole story

New research reveals how brands like Google and Dove are tapping cultural richness, blending heritage and modernity. Read the whole story