Retailer's new campaign uses digital clones of human models. Is this innovation, cost-cutting -- or the future of fashion branding? Read the whole story
The beauty retailer is halting aggressive expansion plans, holding the line at 610 shops inside the mass merchandiser. Read the whole story
At Home Depot, Orange Apron Media wants to prove that buyer intent - not just impressions - is retail media's most potent metric. Read the whole story
The jeweler's foundation partnered with Pantone to turn its iconic hue into a campaign for ocean conservation. Read the whole story
ChangeUp study finds that Walmart, Kohl's and Target continue to underwhelm. Read the whole story
Best Buy has begun inviting influencers to join its "new curated shopping experience," in which creators earn commissions from tech products they sell. Read the whole story
Despite growing fears about tariffs and market volatility, Americans still seem ready to spend -- at least for now. Read the whole story
Sam's Club's spent about $175 million on measured media in 2024, according to COMvergence. The award followed a review, overseen by MediaLink that began … Read the whole story