MobileShopTalk
by Chuck Martin, Staff Writer
The major credit card companies are moving full-steam ahead in mobile payments. Both Visa and MasterCard introduced major global mobile payment initiatives at the Mobile World Congress in Barcelona
this … Read the whole story
by Mark Walsh
MasterCard on Monday announced the latest expansion of its mobile payment system aimed at streamlining the purchase process in retail stores and online. The … Read the whole story
by Mark Walsh
"Mobile is the connective tissue in showrooming," says Anna Bager, VP and GM of the IAB's Mobile Marketing Center of Excellence. Shoppers are clearly … Read the whole story