Mobile data is showing some good and bad news for retailers this shopping season. For the last month, the number of people passing stores is down but the percentage of … Read the whole story
As the programmatic space revolves around efficient targeting and reaching "the right consumer, at the right time, in the right place," some recently released … Read the whole story
Mobile data revenues among U.S. wireless carriers in the third quarter approached half (48%) of total industry service revenue, underscoring the rising demand for … Read the whole story
That's according to Annalect's Fall Retail Report. The good news, per the Omnicom firm: e-commerce will remain strong as retailers focus on mobile and … Read the whole story
iPhone and Samsung smartphones enjoy almost equal shares of the U.S. market. Nevertheless, Apple owners continue to excel at drinking, eating, and absorbing content … Read the whole story