Current mobile money users, hardly a majority of smartphone owners, may become a driving force for commerce overall. A new report highlights the importance of that group, with more than … Read the whole story
Last week's minor revelation that Starbucks' mobile app was storing personal information in plain text on devices is bound to become commonplace. Any brand … Read the whole story
SMS and loyalty app provider Mobivity will acquire a leading provider of point-of-sale receipt offers. the combination promises to tie POS acitvity and transactional … Read the whole story
Will in-store ads really make you buy more? More than "Should I invest in these new technologies?," this is the question many retailers are … Read the whole story