Getting the right message to the right person at the right time has been a long-time goal in mobile commerce. The idea is that a highly relevant marketing message at … Read the whole story
New research from Forrester finds that only 46% of eBusiness executives surveyed have used a third-party service for measuring mobile activity. The pace of … Read the whole story
So, for some analysts the latest WWDC conference was a bit of a wash-out: no new hardware, no iWatch, no new Apple TV, no … Read the whole story
According to new research from Experian Marketing Services, consumers are increasingly using mobile devices to make food purchases, including grocery home delivery and in-store. … Read the whole story