MobileShopTalk
by Chuck Martin, Staff Writer
The focus on certain mobile commerce technologies sometimes can be used in totally different ways from which they were initially intended. For example, NFC (Near Field Communication) technology has
long … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Facebook, a mobile-first company, has bought the shopping search engine TheFind, with plans to capitalize on the technology and close it down. Some members … Read the whole story
by Laurie Sullivan
Adidas has extended its supply chain processes and best practices into the marketing funnel. The company is using radio frequency identification technology to track … Read the whole story