MobileShopTalk
by Chuck Martin, Staff Writer
There's mobile commerce technology and then there are consumer habits and behaviors. For the longest time, proponents of Near Field Communication (NFC) technology have been trying to bridge that gap. … Read the whole story
COMMENTARY
by Karl Greenberg, Staff Writer
Leaving the phone call on the hook when mapping out mobile sales, marketing and CRM platforms is a huge mistake. Yes, a person is … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Sure, mobility lets us buy just about anything anytime, anywhere, with the tap of a phone button. Still, certain rhythms of mobile purchasing have … Read the whole story