MediaDailyNews
Monday, October 13, 2003
  • GE Sheds Light On NBC Scatter Sales
    by Paul Gough

    Demand for NBC's high-priced ad inventory has slowed down during the fourth quarter of 2003, parent General Electric confirmed Friday in quarterly earnings briefing … Read the whole story

  • Broadband Video Market: Broader Than You May Think
    by Joe Mandese

    The broadband video ad marketplace, while small by conventional TV advertising standards, is not as nascent as many might believe. With upwards of $800 … Read the whole story

  • Paste Makes Haste, Music Title Hasn't Had Time To Court Major Marketers
    by Larry Dobrow

    Paste magazine has generated a borderline euphoric response from sophisticated music fans and the press. It has sealed distribution deals with all the right … Read the whole story