MediaPost Publications - MediaDailyNews 02/16/2004

Subscribe to your choice of industry specific newsletters, save $100 on conferences, search member directories, comment on stories and more. Free to qualified media, marketing and advertising professionals.

While other MediaPost newsletters and articles remain free to all ... our new Research Intelligencer service is reserved for paid subscribers ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights from Joe Mandese, Editor in Chief.

Become a subscriber today!

Marketers, Media Shops Debate Impact Of Interactive TV, Call For 'Attitude Adjustment'
by
The future of TV is here and now, according to media executives who debated the changing TV paradigm at the American Association of Advertising … Read the whole story
American Thunder Revs Up A NASCAR Print Marketplace
by Larry Dobrow
During the buildup to Sunday's Daytona 500, it was difficult to miss American Thunder magazine. Its field force of 31 "Thunderettes" roamed inside and … Read the whole story