Madison Avenue's perceived demand for advertising inventory improved on the eve of 2004-05 upfront network TV ad negotiations, but it declined slightly for the … Read the whole story

Beginning today, Mediapost's MediaDailyNews will bring readers a digital evangelist and forward-looking media strategist with a unique voice and a spectacularly wide-ranging perch. Chris … Read the whole story

A study conducted by Amalgamated Publishers has shown that the vast majority of Black newspaper readers do not read mainstream daily newspapers. But the … Read the whole story

The Advertising Research Foundation (ARF) has become the latest voice to step into the middle of the New York people meter brouhaha, making an … Read the whole story

For the Outdoor Life Network, there's a lot riding on cyclist Lance Armstrong's attempt to win a record sixth consecutive Tour de France. The … Read the whole story