Nielsen Media Research has decided to delay a controversial plan to weight the results of its national people meter sample based on the penetration … Read the whole story

Eleo Hensleigh, executive vice president for worldwide brand strategy at Disney-ABC Cable Networks Group, has been promoted to the newly created position of chief … Read the whole story

A few years ago, Bruce Gibbs was laid off from his job at a consulting firm in Atlanta. After working on a book--a guide … Read the whole story

In a surprise move, Michael Connors is stepping down as chairman of VNU's Media Measurement and Information group, the unit that oversees Nielsen Media … Read the whole story

In this, the age of the American obesity crisis, the nation's moms expect food marketers to help them and their kids eat nutritious and … Read the whole story