Madison Avenue has given the networks notice it will not negotiate ad deals based on anything but "live" data when Nielsen begins reporting DVR … Read the whole story

NBC Universal and CBS made separate ground-breaking programming deals for their prime-time shows, significantly giving so-called video-on-demand services the boost supporters always said it … Read the whole story

Recently the editors of MediaPost asked me to ponder the question "If advertising is dead, what comes next?" Which made me think of atoms. … Read the whole story

The newspaper industry turned in one of its worst 12 months ever in terms of circulation performance, according to results of the Audit Bureau … Read the whole story

Although NBC Universal had enough problems this year--with its prime-time schedule still delivering sub-par ratings--it is seemingly getting rid of one TV headache. Read the whole story