MediaDailyNews
Wednesday, February 1, 2006
  • Magna Warns Of Political Ad Boon, Tells Clients To Be 'Flexible,' Lock Up Media In Key Markets

    Despite being a so-called "off year" election, Magna Global USA is warning clients that 2006 is likely to reap record levels of political ad … Read the whole story

  • NBC Universal Ramps Up Its Stations' Web Sites

    NBC Universal will be upgrading its owned TV stations' Internet efforts with top-level Internet tools--a move that could send a message to its affiliates … Read the whole story

  • Electronic Publisher Backs Old Line Medium: Print

    At a symposium dominated by talk of how a digital revolution is transforming the publishing industry, a top information industry executives, Joe Mansueto, CEO … Read the whole story

  • 'WWE Raw,' 'Monk' Drive Cable Ratings

    USA Network showed another reason why getting back wrestling is worth multiple body slams against competing cable networks: The month of January. Read the whole story

  • The Consumer: We're Bowled Over, Again

    An old friend used to lament the lack of discipline in advertising theory by saying that if we approached the physical sciences in the … Read the whole story