MediaPost Publications - MediaDailyNews 06/05/2006

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Media Auditor Begins Probing Magazines, Eyes Internet
by Joe Mandese
Media auditing firms have been probing into every facet of TV advertising buys. Now they are turning their attention to other media, including magazines, … Read the whole story
eBay Not Buying Or Bidding For ABC Show
by Wayne Friedman
"Buy It Now" is now buy it later--if at all. The ABC online bidding show, sponsored in large part through eBay, was scheduled to … Read the whole story

Radio Ad Demand Remains Sluggish
by Erik Sass
A week after TNS reported anemic first quarter advertising demand for local, national and network radio advertising time, the trend appears to be continuing … Read the whole story