MediaDailyNews
Thursday, February 1, 2007
  • Cartoon Network Outdoor Ads Set Off Terror Alert

    In an example of the risks associated with viral advertising in public spaces, an outdoor campaign by Turner Broadcasting to promote the Cartoon Network's … Read the whole story

  • E&Y Unveils Media Auditing Practice, Will Focus On Compliance

    Ernst & Young, the big financial auditing firm that has quietly been expanding its role in evaluating the media buys agencies make for their … Read the whole story

  • Paper Cut: NY Times Reveals All The Ink Fit To Bleed Red

    The Gray Lady just got grayer. The New York Times Co.'s troubled New England division, led by The Boston Globe, contributed to an overall … Read the whole story

  • Time Warner Profits Surge, AOL's Drop

    Time Warner fourth-quarter 2006 profits climbed a healthy 34%, due in part to its cable systems and cable networks. Not a bad return considering … Read the whole story

  • XM Extends Toyota, Honda Partnerships Years

    The country's largest satellite radio company scored a small coup Wednesday with the announcement that it's extending its partnership with Toyota another seven years, … Read the whole story

  • Karpowicz To Head TVB At Critical Time

    The industry trade group representing local broadcasters has tapped Paul Karpowicz, president of Meredith Broadcasting, as chairman. His appointment coincides with a tough future … Read the whole story

  • Dish To Run Current TV

    Dish Network has a deal to carry fledgling Current TV. The agreement gives the 17-month-old network, which is chaired by Al Gore, 38 million … Read the whole story

  • CW Keeps 'Beauty,' Uses 'Gilmore' To Enhance Web

    The CW is preparing a fourth season of books-and-looks reality show "Beauty and the Geek." It's peformed well this season, a placeholder for "Next … Read the whole story