ABC is the latest network to note record sales, following that of Fox. ABC says it has booked $2.4 billion in upfront revenues--more than … Read the whole story

Online search has transformed the way Madison Avenue plans and buys media. Now it's affecting the way it researches it too. New systems being … Read the whole story

The Gannett Company is investing in 4Info, a mobile search, publishing and advertising firm, that will utilize information from its national chain of newspapers. … Read the whole story

Remember when the 30-second spot was dead and branded entertainment was the wave of the future? Back during those ancient times when advertisers were … Read the whole story

Procter & Gamble Productions is producing a comedy pilot in tandem with the New York Television Festival. The project--a cross between "American Idol" and … Read the whole story

1 - Bon Appetit 2 - Garmin 3 - Burger KingFord ExpeditionFordClick here to view these placements. Data and analysis provided by iTVX. Read the whole story

With cable networks now looking to do advertising deals based on commercial ratings, look for cable programmers to ask for moderate to higher cost-per-thousand … Read the whole story

The New York Times Company plans to raise the cover-price and home-delivery cost for its flagship newspaper in July, thereby adding $7 million to … Read the whole story

Even as MTV Networks looks to bolster its online offerings, VH1 is adding another night of originals--the music net has seven new series on … Read the whole story

It's official: the newspaper industry is facing yet another quarter of year-over-year losses, as confirmed Wednesday by weak May results for the McClatchy Company, … Read the whole story

Gary Shanas, who helped ABC launch hits "Lost" and "Desperate Housewives" while at agency OMD, has been named to the new position of vice … Read the whole story