NBC entertainment co-chairman Marc Graboff is suggesting NBC would be open to cutting originals on Fridays entirely. He says the net can't afford to … Read the whole story
Demand for advertising pages in the U.S. business press continues to erode, according to the latest monthly figures from American Business Media's Business Information … Read the whole story
Advertising in Spanish-language media is booming -- and consumer magazines are some of the biggest winners, according to research and analysis firm TNS. Magazines … Read the whole story
When I'm off duty, I amuse myself by astral ad projection, or AAP. This is where I sample creative and activation executions in as … Read the whole story
Six presidential hopefuls have already aired TV spots, providing a boon for local stations well before the expected high tide next year -- and … Read the whole story
Crown Royal is casting NASCAR racer Jamie McMurray as a cab driver in five new TV spots for an ad campaign that kicks off … Read the whole story
Imre Communications, an integrated brand communications firm, has launched a green practice. The new division is designed to help companies leverage environmental positioning and … Read the whole story