-
by David Goetzl
NBC Universal is expected to announce a deal today allowing it to sell spots on a network reaching more than 200 college campuses. The … Read the whole story
COMMENTARY
by Jack Feuer
Former NBC newsman John Hockenberry has tacked digital media in an academic journal. He's certainly an improvement over horror shows like Chris Matthews, dipsticks … Read the whole story
-
by Wayne Friedman
Looking to create a higher profile for one of its lackluster channels, Discovery Communications has made a deal with Oprah Winfrey to revamp its … Read the whole story
-
by David Goetzl
The fate of the Academy Awards is still in limbo, but ABC's sales department is not waiting to discuss contingency plans with advertisers should … Read the whole story
-
by David Goetzl
Mark Lazarus, who had a meteoric rise at Turner Broadcasting from account executive to oversight of leading cable networks TBS and TNT, is leaving … Read the whole story
-
by Erik Sass
The flurry of online radio deals in 2007 is continuing into 2008, with Tuesday's news that six more online radio broadcasters have inked deals … Read the whole story
-
by Erik Sass
The definition of place-based video will have to be expanded to include things that aren't strictly "video." For example, in Canada a company called … Read the whole story
-
by Erik Sass
As cinema advertising grows at a feverish pace, Warner Bros. is hopping on board. It has signed a new deal to provide content for … Read the whole story
-
by Wayne Friedman
Fox's "Terminator: The Sarah Connor Chronicles" lost some football muscle, but it is still toned. But NBC continues to hold onto the 18-49 demo. Read the whole story