A full-blown recession would probably take a substantial bite out of traditional media, according to a survey of industry analysts and independent researchers. But … Read the whole story

Several broadcast groups are experiencing a recent spending lift thanks to contentious political races, according to a new report. Station groups from the larger … Read the whole story

Does product placement work, does it ring the cash register? Despite a seemingly endless run of studies and different metrics developed, it's apparently about … Read the whole story

Digital conversion may not be a boon for cable operators and satellite distributors: Most current analog TV users do not want to pay for … Read the whole story

1 - Covergirl 2 - Wrigley's Extra 3 - Bloomingdale's 4 - Audi 5 - T-Mobile SidekickClick here to view these placements. Data and … Read the whole story

DirecTV, which made the promise of 100 HD channels a pillar of its marketing last year, now says it could have 150 by this … Read the whole story

Tribune Company has spent just a few months under new management, but continues to offer weak financial results. Overall, Tribune Company took a loss … Read the whole story

The American Society of Magazine Editors revealed the nominees for its annual American Magazine Awards, a ritzy gala scheduled for May 1st at New … Read the whole story