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by David Goetzl
As part of its upfront pitch, Univision plans to use research that showing ads on the network ring the cash register. The results come … Read the whole story
COMMENTARY
by Kenny , Karin Searle
Orville Redenbaucher Click here to view these placements Data and Analysis provided by iTVX. Read the whole story
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by Wayne Friedman
HBO has found its next senior programming executive: United Talent Agency's Sue Naegle. Read the whole story
COMMENTARY
by David Goetzl
In a scene in the March 25 show, a group of competitors waxed poetic about Orville Redenbacher's 100-calorie mini bags (one of the top … Read the whole story
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by
As Andrew O'Dell, the former president of AKQA, co-founder of Lot 21 and vice president at Carat has launched Piereira & O'Dell with clients … Read the whole story
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by Erik Sass
Newspaper Web sites hold a big lead over other local publishers in local online revenue, according to Borrell Associates, a research and consulting firm … Read the whole story
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by Erik Sass
Americans are tuning into online radio in increasing numbers, according to a new survey of over 1,000 adults from American Media Services. Thirty-three percent … Read the whole story
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by Wayne Friedman
Looking to monetize new high-definition (HD) radio technology, eight major radio companies have formed a joint venture to build a nationwide traffic network that … Read the whole story
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by David Goetzl
As sports leagues increasingly become programmers and warm to the Web's global reach, the National Hockey League has launched an online video hub that … Read the whole story
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by Wayne Friedman
Maybe Simon or those singer/contestants are too nice, as the biggest-rated TV "American Idol" slipped again to a season low on Tuesday. "Idol" went … Read the whole story