COMMENTARY
by David Goetzl
It's tough to beat Tina Fey at her Sarah Palin best, but among so many memorable "Saturday Night Live" campaign spoofs over the past … Read the whole story
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by Joe Mandese
In a letter sent to Nielsen clients on Wednesday, President of Global Media Client Services Dave Thomas laid out the magnitude of Nielsen's asset … Read the whole story
by Wayne Friedman
NBCU returns as the official broadcast sponsor of the upcoming Consumer Electronics Show this January. Sony Pictures will also return as an exhibitor, with … Read the whole story
by David Goetzl
In a first, a hotel will be offering TiVo devices in the rooms of all guests starting next month. When the upscale Mondrian boutique … Read the whole story
by Erik Sass
Rodale, publisher of Men's Health, Runner's World and Best Life, said its total revenues declined 5% in the third quarter of 2008 compared to … Read the whole story
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by Erik Sass
Katz Media Group, the national radio sales rep firm owned by Clear Channel Radio, has made preliminary moves to pick up clients and employees … Read the whole story
by Erik Sass
Digital media, it seems, is just as vulnerable as print in the current economic downturn. After years of swearing by digital media, magazine publishers … Read the whole story
by Wayne Friedman
CBS, continuing its steady performance in the fourth quarter, offered up another surprise--its best-ever ratings for its 6-year-old drama "NCIS." It is rare for … Read the whole story
by David Goetzl
For years, ESPN sought some sort of measurement to track the large amount of viewers it said were watching its programming outside the home. … Read the whole story