On the eve of a series of new ad spending forecasts scheduled to be released during UBS' "Media Week" conference in New York next … Read the whole story
Hours after Comcast and General Electric announced their intention to form a massive joint venture centered on content properties, FCC Commissioner Michael Copps issued … Read the whole story
IMMI has released several key findings of interest to advertisers. The use of mobile phones for content delivery is rising rapidly, and PCs are … Read the whole story
Research firms SNL Kagan and Media Business Corp. (known as MediaBiz) said they have entered into a partnership where Kagan clients will be able … Read the whole story
According to the third edition of BIA/Kelsey's quarterly overview of the industry, 2010 will bring a slight recovery in radio ad revenues, but not … Read the whole story
A major growth opportunity for the Travel Channel comes in reducing its heavy load of direct response (DR) advertising, which accounts for a whopping … Read the whole story
Place-based video in health-care venues is a rapidly growing niche within the digital out-of-home video market. A number of networks, including Everwell, are emphasizing … Read the whole story
The National Geographic Society is folding the print edition of National Geographic Adventure, one of its family of spin-off titles from the flagship magazine. Read the whole story