by Wayne Friedman
TV stations will resume some advertising growth in 2010 -- but it will take years to get back to pre-recession levels. BIA/Kelsey estimates that … Read the whole story
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by Joe Mandese
Nielsen Tuesday released the latest in an ongoing series of "in-panel" validation studies measuring the compliance of people living in Nielsen households to properly … Read the whole story
by Wayne Friedman
Former HBO senior executive Chris Albrecht has been hired as president/CEO of pay-cable TV service Starz LLC. Albrecht was known for leading the cabler … Read the whole story
by Julia Dudnik Stern
Nielsen Business Media, the owner of various creative and advertising industry magazine titles, is selling and shuttering many by year's-end. Adweek is going to … Read the whole story
by David Goetzl
ESPN confirmed ex-NBC anchor Tom Brokaw would be hosting a series where he goes on a weeklong fishing expedition. The show's trailer has received … Read the whole story
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by Wayne Friedman
Rentrak Corp. has added Bloomberg Television to its list of clients for its TV Essentials audience measuring service. TV Essentials gleans anonymous, second-by-second audience … Read the whole story
by Erik Sass
Sketching out trends in technology adoption and use patterns, Nielsen's findings confirm that younger adults are dropping landlines in favor of cell phones at … Read the whole story
by David Goetzl
HBO has launched an iPhone app that allows viewing of video clips and links with social-networking sites. The net is adding the ability to … Read the whole story
by Erik Sass
Havas' MPG and Aegis Media have formed a strategic partnership with their out-of-home assets in the U.S., linking MPG's Chrysalis and Aegis' Posterscope. Combined … Read the whole story