by Wayne Friedman
NBC Universal had a difficult last three months of 2009 -- with profits sinking 30% to $602 million. NBC also witnessed revenue slipping 4% … Read the whole story
by Wayne Friedman
Growing media consultancy MediaLink has hired Sandy Grushow, former chairman of Fox Television Entertainment Group, as the firm's first chief creative officer. He'll oversee … Read the whole story
by David Goetzl
Comcast, the country's largest cable operator set to control NBC Universal, has a new leader of its traditional business. Neil Smit, CEO of Charter, … Read the whole story
by Wayne Friedman
One in five persons who watched the recent NFL playoff games did so away from their homes, according to recent Arbitron Portable People Meter … Read the whole story
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by Wayne Friedman
The two major advertising groups -- the ANA (Association of National Advertisers) and the 4A's (American Association of Advertising Agencies) -- reiterated their rejection … Read the whole story
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by Erik Sass
The nation's leading newspaper for business and finance is extending its brand -- to the travel front. The Wall Street Journal is getting into … Read the whole story
by Joe Mandese
Nielsen Friday announced plans to merge online viewing of TV programs into its so-called C3 ratings, which are the official currency for buying and … Read the whole story
by Erik Sass
The last two weeks saw a flurry of executive-level movement at leading B2B publishers, as the business reorients itself in the wake of recent … Read the whole story
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by David Goetzl
ESPN said last week it has acquired a company with technology facilitating virtual insertion of ads within sportscasts, such as a logo underneath a … Read the whole story