MediaDailyNews
Wednesday, March 10, 2010
  • Local TV, Radio Ad Market Poised To Rebound: May Top $34 Bil By 2014
    by Wayne Friedman

    Expect local television and radio revenues to continue their contraction until next year and then inch up for the next three years. All this … Read the whole story

  • COMMENTARY
    Is Digital Print's Salvation?
    by Craig Pavia

    Publishers are keeping a sharp eye on Time Inc and Conde Nast's digital moves. The magazine world hopes digital readers and tablets will keep … Read the whole story

  • TW's Jeff Bewkes Bullish On Media, Advertising
    by Wayne Friedman

    Time Warner's Jeff Bewkes says the advertising business is good -- right now -- showing health cross-platform in TV to magazines. He also notes … Read the whole story

  • Nat Geo Wild 'Extends Brand,' Gives Advertisers Quality Option
    by David Goetzl

    The launch of Nat Geo Wild March 29 in Fox Reality Channel's slot means advertisers have a quality option, according to the network's sales … Read the whole story

  • WAMU Name, Existence Gone From MSG Theater
    by David Goetzl

    Well after the Washington Mutual brand disappeared, integrated into Chase, it still adorned a marquee at Madison Square Garden. Now, WaMu has left the … Read the whole story

  • Big Ad Discounts In '09: Mags Lower Rates 27%-57%
    by Erik Sass

    The official rate card figures compiled by PIB for 2009 put total consumer magazine ad revenues (including newspaper-distributed monthly and weekly magazines) at $21.1 … Read the whole story