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by Joe Mandese
At a time when the eyes of many advertisers and agencies are shifting from national to local, and even hyper-local perspectives, media planning software … Read the whole story
by Wayne Friedman
San Francisco -- Big video usage numbers continue to come to the digital video industry: 180 million visitors watching videos per month. That comes … Read the whole story
COMMENTARY
by Graham Young
A convalescing economy is good news for cable executives in 2011, but it also introduces advertising pricing and placement complications that could limit revenue … Read the whole story
by Fern Siegel
Robert Bakish has been promoted to president and CEO of Viacom International Media Networks. Bakish will take charge of company properties operating outside the … Read the whole story
by David Goetzl
ESPN said it has a 20-year deal with the University of Texas and marketing arm IMG College to operate a 24/7 (still-unnamed) network dedicated … Read the whole story
by David Goetzl
Liz Dolan, who led marketing at Oprah's new network before leaving months before its debut, has joined News Corp. as CMO of the Fox … Read the whole story
by David Goetzl
The Outdoor Channel has renewed a deal with Bonnier Corp. to air programming carrying the iconic Field & Stream magazine brand, and the two … Read the whole story
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by Wayne Friedman
In a rare occurrence for a TV copyright owner -- not a TV network -- the National Football League forced sponsor Toyota Motor Corp. … Read the whole story
by Erik Sass
Broadcast radio group Bonneville International is selling 17 radio stations in Chicago, St. Louis, Cincinnati and Washington, D.C., to Hubbard Broadcasting Group for $505 … Read the whole story