MediaDailyNews
Tuesday, June 7, 2011
  • Broadcast Upfront Pegged At $9B, NBC Grabs 9% Gains So Far

    This year's upfront TV market is pegging programs at an average 9% to 12% price increases for CPMs -- higher than the 6% to … Read the whole story

  • Put A Ring On It: 3 Networks Submit Olympic Bids

    After years of speculation about which network would land Olympic rights, it's finally in the hands of the decision-makers in Switzerland. All three competitors … Read the whole story

  • CBS Locked In Upfront Standoffs

    CBS still has some work to do to satisfy CEO Leslie Moonves' bullishness to Wall Street. The network was locked in standoffs late Monday … Read the whole story

  • OTA Minority Viewership Rises

    TV viewers with over-the-air broadcast-only programming continue to grow -- mostly among younger, lower-income and minority homes. U.S. viewers receiving over-the-air broadcast signals have … Read the whole story

  • Can We Talk? Couric Heads To ABC

    Disney said Monday that Katie Couric, who recently finished a run hosting the CBS evening newscast, would join the company as a member of … Read the whole story

  • Direct Response: Kre8 Division Targets Hispanic Viewers

    TV direct-response advertising got a big initial lift in the recent advertising recession. Now, one new direct-response media agency born during this period, Kre8 … Read the whole story

  • Ex-Clear Channel Exec To Van Wagner

    Evan Harrison left Clear Channel Radio in March; he is now chief creative officer at Van Wagner, the privately held billboard giant. Read the whole story

  • NBA Finals: Game 3 Lacks Sizzle For 18-49s

    The saga of whether the superstar-laden Miami Heat can win a championship didn't quite have the appeal Sunday as last year's Boston-Los Angeles final. … Read the whole story

  • Aegis Confirms Talks With Ipsos, Fuels New Takeover Spec

    Aegis Group, the parent of media services shops Carat, Isobar, Posterscope and Vizeum this morning confirmed speculation that it has entered talks to sell … Read the whole story