COMMENTARY
by Erik Sass, Staff Writer
Journalists must be on their guard. The nature of the 9/11 events make it all too inviting for writers and pundits to lapse into … Read the whole story
by Erik Sass
The combined newsstand sales of 68 major American magazines declined by nearly half from 2001-2011. Leading weekly and monthly magazines saw total average newsstand … Read the whole story
by Wayne Friedman
Media researcher SNL Kagan says, in looking at seven Multiple System Operators, revenues have risen at an annual rate of 7.3%, to $70.95 billion … Read the whole story
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by Wayne Friedman
Looking for a more business-friendly national distribution footprint, TV sports network Universal Sports is leaving its local over-the-air multicast markets and moving to one … Read the whole story
by Erik Sass
The Philadelphia Media Network, which publishes The Philadelphia Inquirer and Philadelphia Daily News, is pioneering a new approach to selling both digital subscriptions and … Read the whole story
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by Steve McClellan
While clients might shift some dollars to newer media, traditional media remains an important part of most media plans. TV viewing is not being … Read the whole story
by David Goetzl
NBC Universal's cross-platform sales initiative focusing on the Hispanic audience has inked its first deal, an agreement with State Farm that stretches from ads … Read the whole story
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by Steve McClellan
WPP's media and market research subsidiary Kantar has acquired Seattle-based research firm Global Market Insite, which will be integrated into its subsidiary Lightspeed Research. … Read the whole story