by Steve McClellan
Phil Cowdell, North American Chairman at GroupM's Mindshare, is leaving the company in March to become president of R2C Group, an independent direct-response agency … Read the whole story
by Wayne Friedman
Microsoft Corp. and Fox's parent News Corp. announced a series of new apps for Xbox Live for much of News Corp.'s broadcast, news and … Read the whole story
by Erik Sass
After a tentative recovery following the economic downturn in 2009, consumer magazines are seeing ad pages fall again, raising the possibility of a long-term, … Read the whole story
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by Wayne Friedman
Lackluster spending forecasts might be flooding the overall media economy, but for many top U.S. cable networks -- and some broadcast networks -- good … Read the whole story
by Wayne Friedman
In the midst of some overall prime-time audience erosion, ABC had some unexpected fall successes -- several dramas and a comedy. The big news … Read the whole story
by Erik Sass
Tablet makers and publishers are locked in a symbiotic embrace. Barnes & Noble has joined forces with The New York Times for a limited-time … Read the whole story
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by Steve McClellan
Gary Grates, the former head of North American corporate communications at General Motors has joined WCGC, the San Francisco-based marketing and communications firm. Grates … Read the whole story
by Erik Sass
Titan has renewed its contract to be the exclusive provider of ad sales for the Los Angeles Department of Transportation's fleet of 350 buses … Read the whole story
by David Goetzl
PBS said Sunday's second-season premiere of British period drama "Downton Abbey" drew 4.2 million viewers, double the network's prime-time average. Viking River Cruises sponsors … Read the whole story