by Erik Sass
The newest thing in out-of-home advertising might be on-the-home advertising. Homeowners worried about making their mortgage payments can now tap a new source of … Read the whole story
by Steve McClellan
In a bid to maximize the benefits of its global search operations, Omnicom Media Group is re-branding search agencies it uses in 40 countries … Read the whole story
by Wayne Friedman
Average monthly retransmission fees that TV stations get from cable, satellite, and telco video services continue to climb. Now the average monthly fee is … Read the whole story
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by Wayne Friedman
For the year, Comcast revenue rose 47.2% to $55.8 billion, in part because of the NBCU equity transaction. NBC Universal's cable networks continue to … Read the whole story
by Wayne Friedman
Video plays on tablets, mobile devices and connected TVs nearly doubled in the fourth quarter of 2011 over the third quarter. At the same … Read the whole story
by David Goetzl
At least seven companies that spent heavily to advertise in the Super Bowl will also air pricey spots in the Academy Awards later this … Read the whole story
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by Wayne Friedman
Looking at overall entertainment revenue for the CBS Televison Network, its studios, distribution, CBS Films and its interactive business, the company had a 1% … Read the whole story
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by Steve McClellan
A new cross-platform video identification system is being readied for testing at the start of the 2012 fall season. The industry is having difficulty … Read the whole story
by David Goetzl
The Travel Channel is making a bid to land a hit in the flourishing auction genre. Following the successful "Auction Hunters" on Spike and … Read the whole story